Source: http://www.aoa.org/x5628.xml
Transitions Optical
Transitions Optical is a SILVER level sponsor of the American Optometric Association.
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Transitions Optical, Inc. is committed to raising awareness about the need for healthy sight and offers a range of programs to support optometrists and their staff in their efforts to educate patients.
Through its Partners in Education™ program, Transitions provides doctors and dispensers with comprehensive and scientifically validated information to supplement their knowledge base on a range of topics, including ultraviolet (UV) and glare protection, the ocular effects of medications and the impact of diabetes on the eye.
Through the program, optometrists can also access a wide range of patient education tools to aid them in delivering messages about these aspects of healthy sight to patients.
Understanding that doctors' time is limited, Transitions Optical has also put in place a number of programs to help educate patients before they even reach the exam room.
For example, the company is seizing education opportunities made possible through its partnership with the PGA Tour.
The partnership includes a four-year title sponsorship of the PGA Tour event at Innisbrook Resort and Golf club, designated the Transitions Championship For Healthy Sight, and an official marketing partnership, naming Transitions® lenses the official eyewear of the PGA Tour, Champions Tour and Nationwide Tour.
Since professional and amateur golfers - and even spectators of the sport - can all understand the importance of healthy sight for optimal athletic performance, Transitions is launching a program to connect with them in a relevant way.
Improve Your Vision, Improve Your Game will provide consumers with information linking healthy sight to athletic performance. It will include point-of-sale materials, educational tools and a Web site featuring a downloadable widget that will offer healthy sight and golf tips, enhancing vision on and off the course.
More information is available at www.Transitions.com/golf.
Transitions Optical is also continuing its efforts through the Transitions® Healthy Sight for Life Fund to ensure more people know how to achieve healthy sight.
Through the fund, five organizations have recently been awarded community grants, including:
- Butler County Association for the Blind
- Camden Eye Center's Sight First for Kids program
- The Center for the Partially Sighted
- Deicke Center for Visual Rehabilitation
- Vision Health International
The community grant program was created to provide one-time funding and other support for eye care professionals, optical laboratories, local charity groups and regional associations that are seeking to promote healthy sight in their communities.
Proposals for community grants are accepted and awarded on a rolling basis year-round through the "For Professionals" section of the fund's Web site, www.HealthySightforLife.org.
Learn more about all of Transitions Optical's efforts to promote healthy sight at www.Transitions.com.